World’s Greatest Treasure Hunt begins Book Expo America 2011

There are people who talk about making a difference in the lives of others and then there are those who actually do it. Some change the world in small ways, one friend or stranger at a time. Others change the world in big ways affecting many, many people, but too often, not the people who inspired them to make the world a better place. Such is the case of Ron Shore, author and creator of The World’s Greatest Treasure Hunt™.

This book is for everyone — anyone who wants to win Survivor or the Amazing race and the million dollars that goes with it. This treasure hunt is done from the comfort of home and everyone can participate and make a difference that affects everyone,” Shore said. 

Shore, an author and entrepreneur, created and is taking full financial responsibility for the World’s Greatest Treasure Hunt as a tribute to his late sister-in-law, who lost her battle with breast cancer two days after giving birth to his niece. His goal is to sell more than one million copies of the World’s Greatest Treasure hunt with 100 percent of the net proceeds going to finding a cure for breast cancer.

The World’s Greatest Treasure Hunt is the ultimate combination of clue solving for everyone, from beginning treasure seekers to experienced, some might say addicted, aficionados. Although many enjoy the thrill of the hunt, in this case there is a real treasure up for grabs including 12 treasures worth $20,000 and the ultimate treasure, the Golden Eagle.

The Golden Eagle is on display at BookExpo American 2011 at the Javits Center in New York, May 23-26, 2011. The 18 lbs solid gold eagle sports 58 carats of diamonds and stands guard over, the Atocha Star, a 400 year-old emerald that was part of the amazing treasure retrieved from the Spanish galleon, Nuestra Señora de Atocha. The Atocha, as it is commonly referred to, sank off the Florida Keys during a hurricane in 1622, with a hold full of copper, silver, gold, indigo, gems and jewels. Her crew, save three sailors and two slaves, went down with her.

This is the kind of treasure hunt legends are made of.  Buena Suerte!

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